The Execution Premium: Linking Strategy to Operations for Competitive Advantage by Robert S. Kaplan and David P. Norton

Solid business strategy is more important than ever in our world of stiffening competition. Despite that, most organizations struggle—not so much with formulating a strategy but with executing it—putting it into action. The result is that many companies realize just a fraction of the financial performance their plans promise. Robert Kaplan and David describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy.